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Charity Begins at Home But Spreading it is Better

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Matt Redhawk

You have got to admit, doing for others just feels good. Even the smallest kindness can make a big difference in a person’s life. But there is someone we have been notified of who is definitely taking the idea of philanthropy and charity to the next level. That person is Matt Redhawk.

If you haven’t heard of Matt Redhawk yet, let us introduce him to you. He has been an entrepreneur, executive producer, writer, and mentor. But we get the impression his favorite role is as a philanthropist. Webster’s Dictionary describes philanthropy as, “active effort to promote human welfare.” That is a very apt description of Matt Redhawk.

Matt’s main goal is to help families be self-sufficient and control their own destinies. What a lofty goal! Just imagine if each of us across the globe took just even a little bit of time and effort to do the same. What a better world it would be. Small Business Promote believes in the old saying that charity begins at home, but it is so much better when we also spread it around. We are far from the only one who feels this way, as this article from Huffington Post so eloquently speaks of.

The article is titled The New Age of Philanthropy is Here. Here is a quote from that article, “Over the last century and a half, it has become commonplace for the world’s wealthiest businessmen to give away large chunks of their fortunes in the sunset periods of their lives. But things have changed in the 21st century: Philanthropy is growing worldwide, and philanthropists are starting earlier than ever.”

If you are interested in joining this great movement toward giving back and becoming a part of the bigger and better philanthropy movement, take a look at some of the blog posts at Matt Redhawk’s blog. Some really helpful stuff there.

There’s a New Wave in Brand Storytelling

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These are very exciting times in the business world. There is a new wave of advertising that is much more effective for small businesses and that is brand storytelling. Business owners have finally gotten the message that in your face banners and popups on your website are out and getting really personal with prospective buyers by telling a story is in.

People want to know who they are buying from. They want a more personal relationship. That is where brand storytelling comes in. If you have a small business and are looking for new and better ways to reach your audience in the form of brand storytelling, take a look at this article from Forbes, 5 Essential Elements of Powerful Brand Storytelling. The article says, “Touch on the brand’s history and its evolution. Discuss future goals, giving back, essential products and services and beliefs.

Maybe brand storytelling has a lot to do with the advent of Facebook. Businesses now have Facebook pages where they share their personal journeys and communicate with their followers. Whatever the main cause, business owners have gotten smarter and are taking things a step further. The REAL way to form a closer relationship with buyers is with the use of powerful videos that tell stories.

We found a company that is a powerhouse in the creation of brand storytelling videos. Diamond View. They have created brand storytelling videos for such big names as The Atlanta Braves and The University of Florida, just to name a few of their clients. We really like what they say on their website, “The truth is, impressions will always be inferior to expressions.” Now that’s a statement we can get behind!

If you are a small business owner and are ready to take things to the next level, give Diamond View a shout. Their prices are very affordable and you can stop wasting your money on impressions and begin having your brand expressed the way you want it done.

Do You Need a Divorce Attorney in Tampa?

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One thing that has changed drastically over the last few decades is the way we look at divorce. What once was an embarrassment and a shame-producing event in our lives has now become a natural part of living. Very few people mate for life anymore. This article from Psychology Today states, “The liberalization of divorce laws has fueled non-adversarial approaches to marital dissolution, such as negotiation and mediation. Such practices are especially beneficial for children, for whom divorce is almost always deeply distressing and whose needs are often overlooked in the adversarial process.” 

Remember the movie War of the Roses? The couple fought to the death over their home. It was a comedy, but the fact is, divorce is no laughing matter, especially when there is much to lose. That is when you really need a competent and experienced divorce attorney. Many of the readers at Small Business Promote are in the Tampa, Florida area. If you are among this group and need the services of a tampa divorce attorney we have a suggestion for you.

Instead of wasting time searching online or thumbing through the yellow pages, where you really don’t know what you are getting, and may just end up with a subpar lawyer, take a look at the attorneys in our link we have included above. Your divorce is much too important to leave in the hands of someone you haven’t vetted. If you have children or a substantial amount of shared property with your spouse, it is even more urgent that you get the best divorce attorney possible. A good divorce attorney will make sure you receive everything you deserve, in the way of custody of children and property.

People often make the mistake, especially if they are on friendly terms with their soon to be ex-spouse, that they can work things about between them without the help of a lawyer. But that is just a disaster waiting to happen. Once people separate, they change, move on, meet other love interest, and what was once an amicable outlook between the two of you could turn into you losing your shirt, literally.

You always need a good divorce attorney in your corner. Don’t make the mistake of thinking differently or choosing a lawyer who has not proven his/her chops in divorce proceedings.

Run Your Pest Control Business Completely From Your Mobile Device

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If you own a pest control business and you are feeling overwhelmed, trying to handle billing, payroll, appointment setting, etc from your office when you’d rather be out in the field, Small Business Promote has discovered your solution.

Pocomos is a company that offers pest control software that allows you to run your pest control business totally from your mobile device. Below is a good explanation of how the software works from a Pocomos press release:

Our system provides a cross-platform solution that is mobile and built to be tailored for each individual company that uses it. Our web-based software gives its users the ability to receive live updates on a route or add a service to an existing account from any web-enabled device.

The new software aims to eradicate reams of paper used for contracts and technician routes along with the hours of office employees that would usually create the archaic documents. This not only cuts down on costs, but provides customers with their account information on the Internet where they can pay their bills, request a service, and even get updates on the location of their technician.”

Pocomos has been featured in several national pest control publications, including the magazines of the National Pest Management Association and Pest Management Professional. They are also active on social media. You can follow them on Facebook or Twitter, and watch their videos on YouTube.

In a world that moves absolutely too fast, finding a software that is based on simplicity and ease to help you run your pest control business completely from any mobile device is truly a Godsend. AND, they offer a free demo of their product, so hit them up today for your trial run.

Finding New Customers for Your Home Improvement Business

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If you are in the home improvement business in the US, Small Business Promote understands the challenges of finding new customers. Of course, word of mouth is always the best advertising, and we figure you get a lot of new leads from former homeowners you have done work for. But especially during a time like now, with so much extremely cold weather across the US, finding new leads is proving to be a huge challenge.

We have a solution to that problem of finding new leads for your home improvement business. There is a company called Pronexis who makes it their job to find new leads for home improvement businesses across the United States. They are the only company we have researched who has a technology they call the Lead Inhaler.

This is proprietary to ProNexis from the ground up and will collect your leads from all possible sources by almost any means necessary. The Lead Inhaler includes several pre-built, backend integrations with several lead producers such as Thumbtack, and HomeAdvisor. In some cases this allows ProNexis to start working on contacting a lead even before you get an email or notification that you have the new lead!

One great thing we noticed about ProNexis is that they offer a FREE demo of their lead generation experience so that you as a home improvement specialist can see for yourself how it works. They are very confident in their product to be able to do this, and with good reason. Read some of their client’s testimonials by following this link to their Proof of Excellence page of the ProNexis website. We have included a review of ProNexis from a happy client below for your convenience:

SENIOR HELPER

For years, my company was ahead of the national average closure rate at about 35 percent for lead-to-assessment (appointment.) When we contracted with ProNexis, our closure rate jumped to about 58 percent! I’ve been a huge supporter of their company within the Senior Helpers franchise system.

The home improvement industry is very competitive, so any advantage you can create for your company is a bonus. We really suggest you check out ProNexis to help you get new leads.

How to Find the Best Public Relations Firm

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If there is one thing every business has in common it is the need for public relations. The encyclopedia at Entrepreneur.com defines public relations-or PR as it is often known-like this, ” Using the news or business press to carry positive stories about your company or your products; cultivating a good relationship with local press representatives.”

Good public relations is important for businesses

But how do you know if you are choosing the very best firm to handle your public relations? First of all, you need to do your research before hiring a PR firm. We did some of that research for you to save your business time. We like what PR on Behrman has this to say about their particular mission when it comes to handling public relations, “The agency has built its reputation and client roster, by discarding the outdated public relations tactics of yesteryear and embracing the unconventional. They make a commitment to fresh, creative thinking, as well as having strong media, influencer, and industry relationships.” 

We wholeheartedly agree that in today’s fast-paced and competitive world of business you really do need a PR firm that thinks outside the box and embraces the unconventional. However, we want to emphasize that you should not confuse PR with marketing. One of our favorite online marketers, Heidi Cohen, discusses the difference between PR and marketing in this article.

In that article, which we strongly advise you read to learn what experts have to say about PR and marketing, marketing is defined by Dr. Phillip Kotler as: “the science and art of exploring, creating, and delivering value to satisfy the needs of a target market at a profit.”

By contrast, here’s how PRSA (Public Relations Society of America) defines PR: “Public relations helps an organization and its publics adapt mutually to each other. Public Relations broadly applies to organizations as a collective group, not just a business; and publics encompass the variety of different stakeholders.”

So now that we have determined the difference between PR and marketing, it is up to you to decide how to apply each one to your business. If your business is brand new, that is a time when you especially have the need for good public relations efforts. The right PR firm can write press releases that will be distributed to major news outlets, announcing your company and its purpose. Whether it is a service or a product you are selling, letting major news outlets know you are in business is the first step to take care of, before any marketing efforts you may take.

We hope this blog post has helped you understand the difference in PR and marketing and how to find the best PR firm for your particular business. Good luck in your endeavors! If you have any questions about this post or how to get started finding the best PR firm, don’t hesitate to leave us a comment and we will do whatever we can to lead you in the right direction.

Looking for the Best Allergist in Ohio?

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If there is one thing that can make us feel like we are losing our minds is having allergies. I don’t say that lightly. Personally, I experience extreme allergies and have for years, and let me tell you, sometimes they drive me so crazy I just want to cry. Itchy skin, runny nose, blocked sinuses, and the list goes on.

Taking medication for allergies provides some temporary relief, but if you are in Ohio and your allergies are severe you should really see a professional allergist. I did some research and found Dr. Summit Shah on LinkedIn.

Taking medicine for allergies can offer temporary relief, but what really needs to happen is that I need to see an allergy specialist. I was doing some research on LinkedIn and discovered Dr. Summit Shah.

Dr. Shah is trained in adult and pediatric allergy. He is widely respected in the Columbus, Ohio area and brings cutting-edge cures and treatments to allergy sufferers.

I was really impressed by this review of Dr. Summit Shah on LinkedIn:

Recommendations

Received (1)Given (2)

  • Nellie Corriveau
  • Positively You Coaching
  • October 15, 2013,
  • Nellie worked with Summit but at different companies. She says that Dr. Shah is an amazing asset to the Columbus community by going beyond just his patients. Dr. Shah and Premier Allergy have been a wonderful partner for Nellie’s Catwalk for Kids for the past two years. This partnership has enabled our nonprofit to raise more funds and awareness for pediatric cancer families in the Columbus community!

It is so wonderful to see a renowned allergist offer his help to a non-profit that helps kids. I decided to check out Dr. Shah’s company, Premier Allergy

It is really inspiring to see a renowned allergist like Dr. Shah offering his time to help kids with cancer. I was so impressed that I decided to check out the website of Dr. Shah’s company, Premier Allergy.

As Central Ohio’s premier allergy specialist, Premier Allergy they
believe that no allergy should get in the way of living your life to the fullest. They know that dealing with allergies every day can be frustrating and annoying. The allergy doctors at Premier Allergy take the stress out of treatment with flexible hours, easy scheduling options and ten locations throughout Columbus. Whether you suffer from allergic reactions to food, insects or environmental agents, Premier Allergy can offer you the treatment you are looking for.

If you or your kids have allergies and you are in Ohio, we strongly suggest to visit Dr. Summit Shah at Premier Allergy. There is no reason you need to continue to suffer.

Finding the Best Roofing Company in Tampa, Florida

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If you are in the Tampa, Florida area and are thinking about having the roof of your home replaced you want to make sure you are choosing the very best company to accomplish that task.

Well, you can rest easy, because Small Business Promote has done your research for you! Now you won’t have to spend hours doing research on Google using such search terms as the “best roofers tampa.”

Westchase Roofing Services in Tampa, Florida is the only company we found in that area who has won all three excellence awards, such as a Super Service Award from Angie’s List two years in a row, and a Service Excellence Award from GuildMaster.

This company is also a proud member of the National Roofing Contractors Association and a member of the Tampa Better Business Bureau. They use only the highest quality shingles from Owens Corning.

Westchase Roofing has expert roofers in Tampa with years of experience installing asphalt shingle roofing systems. Every roofing contractor on their team is licensed, tested and trained to offer all services at top-quality standards.

The quality of our workmanship isn’t just a reflection of their people; it’s also a result of the strong standards they apply to every job. Your roof is one of the most important defenses of your home, so precision and quality control are always necessary. This roofing contractor in Tampa goes the extra mile to make sure their work leaves you with a strong roof that will provide the protection you need for years to come.

Westchase Roofing is your residential asphalt shingle replacement team. Their expertly trained shingle roofing pros in Tampa have worked on a home of all sizes. They can handle any roof, big or small and are happy to meet with you to discuss the merits of an asphalt system and whether it is the right one for your home.

Westchase Roofing is honored to have the designation of being an Owens Corning Platinum Preferred Contractor. This designation is awarded to only the top 1% of all businesses in the United States. The superior operational standards that Westchase Roofing adheres to ensure the highest quality service and safety for your asphalt roofing. Fully licensed and insured, their roofing company has a proven reputation throughout the community and is committed to the ongoing training of their employees to guarantee excellence in all of their work.

In 1977, Owens Corning developed the first fiberglass reinforced mat which is now being used by most shingle manufacturers. All Owens Corning products used on your roof are made in USA.

Call Westchase Roofing today to set up a FREE roof inspection in the Tampa area and tell them that Small Business Promote sent you!

7 Low-Investment Business Ideas You Can Start Online

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Buy stock, store it, pick it, pack it, ship it. Managing inventory is a big commitment when you’re running an online business.

But there are actually many business ideas you can start that let you focus less on the logistics associated with inventory and more on your business.

These low-investment, no-inventory online businesses make a great entry point for beginners or anyone with a busy schedule, giving you a hands-on education in entrepreneurship at a fraction of the cost.

You still need to come up with a solid idea, build a brand, do marketing, and provide customer service. But you won’t have to keep a stack of products in your living room or ship every order yourself.

Here are some low-investment business ideas that let you make money without investing a lot upfront, while freeing you from the demands of inventory management.

Low-Investment, No-Inventory Business Ideas

choosing a low-investment business idea

1. Build a dropshipping store

Dropshipping is a business model where a third party seller stores and ships inventory to customers on your behalf. You just need to make the sales; you don’t need to handle the products yourself.

Simply put, dropshipping is a modern take on the oldest form of business: Buy an item for a low price and sell it for a profit. Except in this case, the supplier you’re buying it from is also the one responsible for getting it to the customer.

You can curate products from different suppliers into your own online store under a theme that focuses on a specific niche, like mats for yoga enthusiasts or water bowls for dog owners. When a customer buys a product from you, the order is sent to your supplier who fulfills it on your behalf. However, you are still responsible for your own customer service.

There are both local and overseas suppliers you can work with, as long as you can establish a relationship with them built on trust—an unreliable supplier will reflect poorly on your brand.

Since many of the products you can dropship are commodities and will be unbranded, your business will be competing with others through marketing and quality customer service. In other words, it often boils down to whether you can sell a product better than the competition.

That said, dropshipping is a low-investment way to test product-market fit and launch a business before you invest in your own original products. Just be sure to always order a sample for yourself to make sure that your supplier is reliable and that the quality of the products is fit for selling to your customers.

dropshipping business idea

2. Design and sell print-on-demand t-shirts

Another dropshipping model, print-on-demand puts inventory, shipping, and fulfillment in the hands of a third-party supplier. But unlike the dropshipping idea above, the focus here is on customizing these products with your own designs to create something original.

T-shirts, hats, phone cases, hoodies, skirts, tote bags, and more become canvases for your creativity. You can think up witty slogans for developers or references that resonate with cat owners—if there’s passion and pride within a community, there’s a potential t-shirt business you can start.

Even if you’re not a designer, you can find a designer to work with using freelance sites like FiverrUpworkDribble, or 99Designs.

With many print-on-demand services, you’re paying per-product, so the base price per unit will be more expensive than if you were to order in bulk. But the advantage is that if a certain t-shirt design doesn’t sell, you haven’t actually paid for the item yet (only the design if you outsourced it).

You can even use t-shirt mockup templates so you don’t actually need to spend money on a full photoshoot for every new design.

There are a variety of print-on-demand platforms you can work with, many of which can be integrated with your Shopify store for seamless order fulfillment. However, be sure to always order a sample of your product (often offered at a discount) to make sure your custom products look good.

t-shirt business idea

Source: ThinkPup

3. Launch your own book

A book is just another product when you think about it. And as such, you can create one to serve a particular demand in the market.

Cookbooks, picture books, comic books, photo books, coffee table books, and novels—if you’ve got the knowledge or the creativity, there are a variety of original books you can bring to the market.

Print-on-demand publishing is a relatively safe way to test the waters and get started with self-publishing, while giving you control over the quality and look of your book.

Blurb is a popular platform for this purpose, letting you create, order, and distribute your own books as digital and physical products.

While you can order one book at a time, costs naturally go down when you buy in bulk. You can consider pre-selling your book idea through Kickstarter to ensure that there’s demand and guarantee a certain number of customers for a bulk order.

Launching your own book can be a great way to monetize a blog if you have one or are looking to start one.

book business idea

4. Create digital products or courses

Digital products like music, courses, and templates are unique on this list of ideas. Unlike the others, they’re not tangible products. There aren’t recurring manufacturing or shipping costs to worry about so your margins can remain high.

The trick is figuring out what makes for a good digital product. What is useful enough that people are willing to pay to download it?

The answers range from original instrumental beats to stock photos that can be licensed to other creators, to information products and templates that help people level up their skills in a particular field.

If you’ve got a talent that can be turned into a digital product, you can think about packaging it into a new stream of income.

Shopify offers a free digital downloads app that lets you offer digital products in your store as easily as physical products. 

Another great place to sell your products or services is by starting an Amazon business. So many people have had great success selling their digital products on Amazon.

digital products business ideas

Source: PixieFaire

5. Sell print-on-demand posters, greeting cards, and prints

If you’re artistically inclined or know your way around a camera, you can dropship using a print-on-demand business model to let others physically own a piece of your work. Just be sure you have the rights to the content you want to print, unless you’re using public domain assets that you can freely monetize.

If you’ve already got an engaged online following, say you’re a cartoonist or an urban photographer, you’re in an especially good position to give this business idea a try.

Depending on the printer you work with, you can turn your work into products such as posters or framed wall art, even greeting cards. There are plenty of digital templates and mockup generators like Place.it that you can use to showcase your products without having to print out each item and conduct your own photo shoots.

sell prints business idea

Source: Zen Pencils

6. Start a charitable business

Starting a non-profit organization isn’t the only path you can take to help fund a better world.

Having a mission to go along with a business, and setting aside some profit for a cause, gives social entrepreneurs a unique way to position their company in the market while addressing the issues they care about most.

In fact, 89% of consumers surveyed said they were likely to switch to a new brand with similar products and prices if it was associated with a good cause.

While many social enterprises offer their own original products, you can also take any of the business ideas above and partner with a non-profit, or execute that social good with your own hands, as long as you’re transparent about how it works.

As part of your marketing, you can share the impact that your customers are having by supporting your business, such as a blog post covering your work in the community or a real-time impact calculator on your website.

The Give & Grow Shopify app makes it easy to partner with charitable organizations and incorporate your mission into your business. You can set it up to donate a specific amount or a percentage of sales, or ask your customers to add a donation at checkout.

charitable business ideas

7. Sell a service

With services-based businesses, “time” is your inventory and your biggest investment. You’ve only got a limited supply of hours in your day. However, that makes it easier to get up and running if you’ve got skills that are in demand.

Writers, designers, developers, photographers, house cleaners, fitness trainers, and more can build a business around their skill set.

They can also expand their business with any of the other ideas above to create additional revenue streams.

A photographer, for example, can service a local event while selling prints online through their Instagram account. Coupling your service-based business with physical products can give you another source of income that isn’t directly tied to your time.

You can use the BookThatApp or Book an Appointment app for Shopify to let customers easily schedule a session, consultation, or buy tickets to a class with you through your store.

You can also offer your services through a freelance marketplace like Upworkor Fiverr to increase your chances of getting discovered by the people who need your skills.

sell services

Source: Shopify Blogs

Advice on Getting a Small Business Loan for Entrepreneurs

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As a resource used by many entrepreneurs and small business owners, Top Global News would today like to share some helpful information on getting a loan for your small business or other entrepreneurial endeavors.

To start off, we’d really like to suggest this great article from Nerd Wallet titled, How to Get a Small Business Loan in 5 Steps. Below are the 5 steps suggested by the article:

  1. Pinpoint why you need the money. Ask yourself how this loan will help your business.
  2. Find the right loan. Choose a type of business loan based on your needs.
  3. Find the best lender for you. Compare options based on the cost and terms of each loan.
  4. See if you have what it takes to qualify. Gather information including your credit score and annual revenue.
  5. Get your documents ready and apply. Know what documents lenders will need from you ahead of time.

Another great resource we found is this article from Fundera titled How to Get the Best First Time Small Business Loan. If you are planning on getting your first loan as an entrepreneur or small business owner, that article is well worth a read.

However, one thing that hinders many entrepreneurs and small business owners from obtaining loans is bad credit. Often this issue has little to do with the character of the person with bad credit and everything to do with poor decision making or circumstances beyond your control. It is a shame to be penalized this way and not be able to launch your new endeavor because of poor credit. The team at Top Global News wants to let you know that if you are in this situation, there are alternatives to standard loans. For instance, there are bad credit loans tampa and other cities in Florida and around the country that specifically help out people with bad credit. You can apply for a loan online and handle the whole process without ever having to visit the loan company in person.

Remember the old adage, there are more ways than one to skin a rabbit. There is what is known as a hard money loan. Hard money loans are not approved based on a borrower’s credit or financial worthiness, but rather on the value of a property being financed. Also known as hard equity loans, these mortgages are commonly used as temporary loans for clients who are flipping homes or until a borrower can improve his or her credit and refinance. Like subprime loans, hard money loans have higher interest rates than conventional loans, but they can provide the financing you need at the right time for the right home.

Do your homework before you decide you can’t qualify for a loan to get your small business or another entrepreneurial endeavour off the ground. You may be surprised at the people willing to help you if your drive is strong enough.

 

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Charity Begins at Home But Spreading it is Better

Matt Redhawk You have got to admit, doing for others just feels good. Even the smallest kindness can...

There’s a New Wave in Brand Storytelling

These are very exciting times in the business world. There is a new wave of advertising that is much more effective for...

Do You Need a Divorce Attorney in Tampa?

One thing that has changed drastically over the last few decades is the way we look at divorce. What once was an...

Run Your Pest Control Business Completely From Your Mobile Device

If you own a pest control business and you are feeling overwhelmed, trying to handle billing, payroll, appointment setting, etc from your...

Finding New Customers for Your Home Improvement Business

If you are in the home improvement business in the US, Small Business Promote understands the challenges of finding new customers. Of...